How well do you know your customers?

Buyer Personas can help you create the best message for your different customer types - and convert more of your communications into sales.

Hi there, Happy New Year!   We're really excited about the opportunities that 2019 brings us, and we look forward to exploring them with you as we continue to push the boundaries of ecommerce! In our first blog of the new year, we look at buyer personas and how they can help you understand your customer base better. Customers expect to receive communications that are relevant to them, so how do you go about sending more contextual messaging that converts into more sales? We examine the ways in which you can take this big business strategy and use it for targeted tactical marketing to great effect. Want to learn more about creating your own buyer personas? Talk to our Shopify experts to learn how we can help.   Jason Jason Stokes CEO and Founder, Eastside Co P.S. If you don't want to receive any more of these emails, you can manage your preferences here.   Eastside Co.   305 Zellig  The Custard Factory  Gibb Street  Birmingham   B9 4AA   UK You received this email because you are subscribed to Eastside Co. News Subscription from Eastside Co. . Update your email preferences to choose the types of emails you receive.  Unsubscribe from all future emails